Onlook vs Figma
Figma is the dominant design tool for product teams, and the most common reference point for Onlook users. The core difference is what sits at the center of the workflow: Figma uses a proprietary design file; Onlook uses the React source code.
| Feature | Onlook | Figma |
|---|
| License | Apache 2.0 | Proprietary |
| Self-hosting | Yes | No |
| Source of truth | React source code | Design file |
| Code output | Direct file writes | Dev mode export |
| Collaboration | Real-time editing | Full comments, annotations, handoff |
| AI | Chat-based code generation | Generative fill |
| Frameworks | Next.js + TailwindCSS only | Framework-agnostic |
Figma is the right choice when design work precedes development, when non-technical stakeholders participate in review and annotation, or when teams span multiple frameworks. Onlook is the better choice when the designer has direct access to a Next.js codebase, needs to ship changes to source code without an engineer intermediary, and values a self-hosted open source tool they can run and extend.
Onlook vs Framer
Framer is a design-to-publish tool with its own hosting platform. Like Figma, it maintains a proprietary design artifact as the primary workflow artifact, though it can export React components. Onlook differs by writing changes directly to an existing codebase rather than generating a parallel design artifact. Framer's strength is that it can publish a finished site to its own CDN without a separate deployment step. Onlook's strength is that it works within a codebase already developed by engineers. Framer is a proprietary SaaS product with no self-hosting option; Onlook is Apache 2.0-licensed and fully self-hostable.
Onlook vs Builder.io and Plasmic
Builder.io and Plasmic are both visual-to-code tools closer in concept to Onlook than Figma or Framer, in that they generate actual framework code rather than static design exports. Both are proprietary commercial products with their own CMS and hosting layers. Onlook is narrower in scope and does not include a content management layer, but it is fully open source and self-hostable under Apache 2.0. Teams that need visual editing as part of a larger content management and delivery system may find Builder.io or Plasmic more complete. Teams that want a visual layer directly on their own Next.js codebase without vendor dependency will find Onlook the better fit.